Frere-Jones is the crunkest member of the Magnetic Fields
I think he's on fertile ground in this piece on why recent British pop (or indie) exports don't often connect with mass American audiences, but I'm not sure what it is. He seems to say (let's infer) that a puritanical American music biz can't handle the social realism of songs about prostitutes, certainly a stretch. He cites examples of inoffensive, upifting fluff like James Blunt that has gone into the charts. Thankfully, he doesn't mention the Spice Girls, even once. Is he saying that Americans prefer uplifting fluff? When I was living the UK (early 90s), uplifting, schmaltzy fluff was all you heard on the radio. The Brit indie scene was ace but in retreat and post-grunge dominated the music press, except for Suede who laid a lot of the groundwork for the resurgence Britpop.
What he doesn't get into wondering is why are some American bands able to go over to the UK, get big (so quickly) and use that as a launching pad for US success while others seem to fall flat in the UK. I'm not sure I have an answer. I do have some anecdotal knowledge of how the British music industry sometimes worked in the ’90s which might be a contributing factor. At least one band I know had their label pay off a British music journalist to write glowing profiles of the group before its UK tour. Voila... a cheap investment produces a five year career! Does it still work that or did it ever? I have no idea. Can anyone explain Adam Green for me?
Another thread to be explored is the government programmed radio angle. The BBC has only a few channels and manages to expose a massive amount of people to a wide variety of music and styles often programmed by experts and actual DJs rather than commericial-funded corporate monoliths. Why do British people give a shit about dance music, for instance? On the other hand, why has commercial hip-hop failed to get a foothold in the UK? Traditionally, the music press in the UK has more influence, but radio also matters more there than it does here. Man, I'm rambling...
6.02.2006
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